Introducing the Bit.ly-powered brandable URL shortner, Dai.ly!  The Dai.ly URL will appear when you embed most links from Dailymotion on Twitter, your blog, anywhere you want to take it.  The Dail.ly URL also allows advertisers to create recognizable short URLs with brand names and keywords http://dai.ly/cityofscars for Dailymotion based campaigns that can then be shared across the social web.

Using Bit.ly’s powerful API,  Advertisers will also be able to view complete, real-time traffic and referrer data, as well as location and metadata, which gives a real-time view of how content is being distributed across popular social networks and other viral distribution services like e-mail, SMS and Instant Messenger.